2007 Annual Report on China’s Hotel Industry

　　Chapter One The concepts and investment characteristic of hotels industry

　　Section One The concepts and classification of the hotels industry

　　First， definition of the hotels

　　Second， classification of hotels

　　Section Two The properties and characteristics of the hotels industry

　　First， fundamental property of the modern hotels

　　Second， the basic characteristics of the modern hotels

　　Section Three The investment characteristics of the hotels industry

　　First， profitability and growth

　　Second， periodicity of hotel

　　Third， the coarctation of key element

　　Fourth，the barrier study of hotels industry

　　Chapter Two Analysis of related industry

　　Section One Current situation of tourist and development of hotels industry

　　First， operation situation of tourist industry of our country of

　　Second， development trend of tourist industry

　　Third， promotion of the trade of tourist hotel of " economy of Olympic Games "

　　Fourth， tourist earnings and prediction of " Eleventh Five-Year Plan "

　　Fifth， tourist industry recovers， the development space of hotel industry

　　is enormous

　　Section Two The current situation of the development of catering trade impact

　　on hotel industry

　　First ， current situation of the catering trade of our country of 2005-

　　Second， catering trade impact on hotels industry

　　Third， competitive strategy analysis of hotel food and beverage management

　　Section Three Interaction development situation of convention and exhibition

　　industry and hotel industry

　　First， current situation of the development and prospect forecast of convention

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　　and exhibition industry of China of 2005-

　　Second， interaction relation of convention and exhibition industry and hotel

　　industry

　　Third， interaction development support system of convention and exhibition

　　and hotel industry

　　Fourth， interaction development model of convention and exhibition industry

　　and hotel industry

　　Fifth， countermeasure that our country realizes interaction development of

　　convention and exhibition and hotel

　　Chapter Three Analysis of global hotels industry

　　Section One Current situation of global hotels industry

　　First， overview of global hotel industry

　　Second， the challenges of global hotel industry

　　Third， current trend of international hotel industry

　　Section Two The prediction of global hotels industry in 2006-

　　Section Three Analysis of American hotels industry

　　First， Profits analysis of American hotels industry in 2006-

　　Second， analysis that U.S.A. manage economy hotel

　　Chapter Four Development of market of Chinese hotel industry

　　Section One Analysis of current situation of the development

　　of Chinese hotels industry

　　First， development process of tourist hotel industry

　　Second， current situation of the development oftourist hotel industry

　　Third， the comparison between hotel management company of our country

　　and international hotel management group

　　Fourth， challenge that development of hotel industry and trade

　　management of our country faced

　　Section Two Market characteristic of Chinese hotel industry

　　First， development speed of Chinese hotel industry ranks first

　　in the whole world

　　Second， the digitization of Chinese hotel industry is still in

　　the development period

　　Third， economy hotels become the pillar

　　Section Three New pattern of China tourist hotel market

　　First， trade benefit is improved

　　Second， trade scale enlargement

　　Third， the trade labor division takes shape

　　Fourth， the trade innovates and develops

　　Fifth， the hotel group strengthens

　　Sixth， pluralistic situation take shape

　　Seventh， reform system go on in an all-round way

　　Eighth， science and technology promote development

　　Chapter Five Market analysis of the trades of Chinese hotels

　　Section One Market segments of the trade

　　First， business hotel

　　Second， economy hotel

　　Third， hotel of meeting / convention and exhibition

　　Fourth， travel resort hotel

　　Fifth， youth hotel

　　Sixth， extended stay hotel

　　Seventh， property hotel

　　Eighth， timeshare hotel

　　Section Two Market structural analysis of trade

　　First， structure of consumer market

　　Second， leading person of trade market in

　　Third， trade concentration degree

2007 Annual Report on China's Hotel Industry

　　Section Three Analysis of consumption choose and consumption trend

　　First， investigation and analysis that visitor's choice to the

　　lodging facilities

　　Second， visitors' traveling purpose

　　Third， analysis of consumption structure state of entry tourist

　　Fourth， consumers appraisal of accommodation， food and beverage

　　Fifth， holiday business status of hotel and recreation market

　　of travel

　　Chapter Six The current situations of other types hotels industry

　　Section One Business hotel

　　First， business tour summary

　　Second， current situation of business hotel of our country

　　Third， prospect of the business hotel

　　Section Two Resort hotel

　　Section Three Development in China of timeshare hotel

　　First， four kinds of operators of timeshare hotel of our country

　　Second， existing problem of timeshare hotel market of our country

　　Third， characteristic that the network localization is practised

　　for timeshare hotel which our country launches

　　Fourth， prospect of the timeshare hotel of our country

　　Section Four The development trend analysis of resort hotel

　　First， demand characteristic of trurism market

　　Second， demand characteristic of holiday tourism

　　Third， the hotels supply of resort place

　　Fourth， problem that domestic hotel must solve

　　Section Five The current situation analysis and development

　　opportunity of economy hotels

　　First， current situation of economy hotel

　　Second， the region overall arrangements of the economy hotels of China

　　Third， market demand analysis of economy hotel of China

　　Fourth， Chinese and foreign brands fight for the market of economy hotel

　　Fifth， existing problem of economy hotel of China

　　Sixth， management and trend prediction of economy hotel

　　Seventh， management route and development trend of economy hotels

　　Eighth， investment analysis of economy hotel

　　Chapter Seven The hotels industry analysis of some cities

　　Section One Beijing

　　First， current situation of development of Beijing tourist of

　　2005-2006 and trend of " the State's Tenth Five-Year Plan period "

　　Second， the current situations of the hotels industry of Beijing；

　　Third， market demand of hotel of Beijing

　　Fourth， the Olympic Games opportunities of the hotels industry of Beijing

　　Section Two Shanghai

　　First， development of Shanghai tourist in 2005-

　　Second， current situation summary of the hotel industry of Shanghai

　　Third， supply and demand current situation analysis of hotel of

　　Shanghai

　　Fourth， the supply trend of hotels of Shanghai in 2007-

　　Fifth， World Expo chances of the hotels of Shanghai

　　Sixth， prospect of economy hotel of Shanghai

　　Section Three Shenzhen

　　First， development of Shenzhen tourist of

　　Second， the current situations of the hotels industry of Shenzhen

　　Third， analysis of supply and demand of hotel industry of Shenzhen

　　Section Four Wuhan

　　First， current situation of the development of hotel of Wuhan

2007 Annual Report on China’s Hotel Industry

　　Second， market analysis of hotel of Wuhan；

　　Third， market analysis of hotel apartment of Wuhan

　　Fourth， development trend of hotel of Wuhan

　　Section Five Xi'an

　　First， tendency analysis of hotel industry of Xi'an

　　Second， current subsistence situation and sustainable development

　　of Xi'an foreign capitals hotel

　　Third， the prospect of economy hotel of Xi'an is considerable

　　Chapter Eight Trade pattern of Chinese hotels industry

　　Section One Structural analysis of the trade competition

　　First， profits distribution is highly unbalanced

　　Second， the competitions of existing enterprises in the trade

　　Third， competition pattern of different kinds of hotels

　　Fourth， competition of Beijing-Shanghai hotel industry aggravate

　　Section Two Construct hotel industry's key competitiveness

　　First，the tasks of hotel industry

　　Second，key competitiveness of hotel industry

　　Third， human-oriented --Promote the key competitiveness of hotels

　　Section Three Trade cost and profit analysis

　　First， trade profit concentrate on two focuses

　　Second， cost， pricing and income of the hotel trade

　　Section Four The competitive strategy that hotel enterprises

　　based on the profits subdivision

　　First， the theory survey of customer profits subdivision

　　Second， characteristic of profits type customer group

　　Third， competitive strategy that subdivide the customer based on

　　profit characteristic

　　Section Five The competition tendency of hotel industry market of

　　our country

　　First， from pay attention to entrusting management turn to direct

　　investment of the hotel industry

　　Second， the foreign capitals enter the trade of extending of the

　　hotel through the urban renewal

　　Third， the goal market turns from the key city to scenic spot and the second city

　　Fourth， turn from the single field war to the space fight -- purchase

　　etwork reservation system

　　Chapter Nine Analysis of advantage enterprises of hotels industry

　　Section One Group of international hotel

　　First， Six Continents Hotel （i.e. Bass Hotels &； Resorts）

　　Second， Hilton Hotel

　　Third， Marriott

　　Fourth， Shangri-la

　　Section Two Main domestic-investment hotels

　　First， HUNAN Hua Tian GREAT HOTEL STOCK CO.， LTD；

　　Second， Shanghai JinJiang international hotels develop the Limited Company

　　Third， Guangzhou city Dong Fang Hotel Limited Company

　　Fourth， Jin Ling management company of international hotel

　　Fifth， Shenzhen Century Plaza hotel Limited Company

　　Chapter Ten Main trend of development of hotels industry

　　Section One WTO impact on trades of hotels

　　Section Two The development trends and prediction of hotels industry

　　First， the new situation and future development tendency of tourist

　　hotel industry

　　Second，competition trend of hotels industry

　　Third， development trend prediction of world hotel industry of

　　Section Three The development trend of outsourcing managed service of

2007 annual report on china’s hotel industry

　　hotel trade of our country

　　First， the adoption of outsourcing managed service concept

　　Second， new and high technology popularity is not enough

　　Third， the high-quality specialized company is scarce

　　Fourth， the charge of outsourcing managed service

　　Fifth， the management of outsourcing managed service

　　Section Four Future development trend of the hotel industry

　　First， service product of hotel develop towards functional respect

　　Second， management develop towards intelligent， modernization

　　Third， the hotel service develops individualizedly

　　Fourth， manpower resources development and recruitment system of hotel develop

　　towards socialized direction

　　Fifth， hotel environment develop towards green direction

　　Section Five Development trend that the electron distribute in hotels industry

　　First， the current situation of electron distribution in hotel industry

　　Second， development direction of hotel distribution channel

　　Third， marketing management transform of distribution system

　　Fourth， the chess match of hotel and distributing intermediary

　　Section Six E-commerce trend

　　First， current situation of e-commerce of hotel industry of our country

　　Second， e-commerce， improve hotels management

　　Third， application in hotels of e-commerce

　　Chapter Eleven Main development tactics of the hotels industry

　　Section One Advantage and inferior position analysis of Chinese hotels industry

　　First， comparative advantage of Chinese hotels

　　Second， the advantages of foreign capitals hotels

　　Section Two The main tactics that promote the competitiveness

　　First， pay attention to the design of hotel， stress the characteristic of managing

　　Second， the specialization of management and innovative tactics

　　Third， franchise operation and management tactics of the chain

　　Section Three Development tactics of the green hotels of China

　　First， question and obstacle

　　Second， thinking of development

　　CHART CONTENTS

　　Chart： Average level of cost of investment of U.S.A. every grade hotel

　　Chart： Receive passenger's quantity over the years

　　Chart： The travel person of monthly entry tourist market in recent years

　　Chart： The reception situation of main city in January - September of 2006（1）

　　Chart： The reception situation of main city in January - September of 2006（2）

　　Chart： The international tourism receipts in January - September of

　　Chart： Economic development situation before and after the Olympic Games

　　of two countries of S. Korea and Japan

　　Chart： GDP accumulative total volume in year and increase rate compared

　　with the same period of last year for 10 years in succession for China's economy

　　Chart： The situation of foreign tourist and number of participants during

　　Olympic Games of various countries

　　Chart： The forecast table of travel situation of Beijing Olympic Games

　　Chart： The growing stage of every business status of internal travel

　　Chart： Total income of tourist and rate of increase over the years of

　　our country

　　Chart： The tourist reception persons and increase rate of " the Spring

中国のホテル産業上の2007年度年次報告書

　　Festival " golden week over the years in our country

　　Chart： The growth rate of catering trade and retail business

　　Chart： Retail sales and growth rate of catering trade of every month of

　　Chart： The development comparison of catering trade of three regional

　　of the whole country in

　　Chart： The retail sales of catering trade of three regional of whole

　　country during the State's Tenth Five-Year Plan period

　　Chart： The development sequencing of catering trade of the provinces

　　and cities in the whole country in

　　Chart： The development sequencing of catering trade of every urban

　　of the whole country in

　　Chart： Consumption change per capita of food and beverage of our

　　country since "the Eighth Five-Year Plan Period"

　　Chart： The increased contribution rate and spuring rate change

　　of catering trade in 1976-

　　Chart： The retail sales of catering trade of "stride hundred

　　billion step" of correlated years

　　Chart： The increase of retail sales of accommodation and food

　　and beverage in the whole country compared with the same period

　　of last year in January - October of

　　Chart： The average annual growth situation of total scale of

　　exhibition trade of our country

　　Chart： Exhibition distribution map of every area in the whole

　　country in June of

　　Chart： Trend picture of the domestic exhibition in June of

　　Chart： The exhibition quantity of each main urban in the whole

　　country in June of

　　Chart： The exhibition quantity of key industry in June of

　　Chart： The integrated development model picture of convention

　　and exhibition and hotel industry

　　Chart： Business performance data of hotel of Asian-Pacific area

　　Chart： Business performance data of hotel of Europe

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